The design of business
by Roger L. Martin · first published 2009
2mentions
2recommended by
2HN commenters
2014–2022first – last mentioned
100% recommend
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Lean Startup - Eric Ries, Business Model Generation, The Design of Business - Roger Martin
on “Ask HN: Must Read Books for a Product Manager” ↗Fried has a point. Or is it a rant? ;) In any case, "The Design of Business" by Roger Martin does a 10x better job and dispelling the myth of optimization / maximization. It's not that it doesn't matter. It's that there's a point of diminishing return. Martin proposes - in Fried's…
on “Jason Fried: Against Maximization” ↗