
The beermat entrepreneur
by Mike Southon, Christopher West · first published 2002
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2009first – last mentioned
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Guy Kawasaki's books are pretty ace for learning the 'silicon valley' style of business, big picture, etc. I think the first real book I picked up was something more down to earth though like the Beermat Entrepreneur (UK-specific) that outlined the whole process quite well from what to incorporate as to accounting and sales.
on “Ask HN: What's the best first business book for a programmer?” ↗According to "The Beermat Entrepreneur" there are several stages an idea must go through: 1. The idea sounds special the first time it is mentioned - in the pub 2. It still sounds great next morning 3. It sounds even better when…
on “The Beermat Entrepreneur” ↗