The 1% WindfallRafi Mohammed
The 1% Windfall
by Rafi Mohammed · first published 2010
2mentions
2recommended by
2HN commenters
2014–2016first – last mentioned
100% recommend
Leading pricing expert Rafi Mohammed shows businesses how to reap a financial windfall and foster growth using the underutilized and often overlooked strategy of setting prices.The 1% Windfall reveals how modest incremental changes to an everyday business practice—pricing—can yield significant rewards. Illustrating the power of pricing, a study of the Global 1200 found that if companies raised prices by just 1%, their average operating profits would increase by 11%. Using a 1% increase in price, some companies would see even more growth in percentage of profit: Sears, 155%; McKesson, 100%; Tys
Affiliate links. As an Amazon Associate I earn from qualifying purchases.

If you have time, I highly recommend reading The 1% Windfall by Rafi Mohammed[1]. There are dozens of pricing options in the book; however, Rafi's favored model is: try to set a price based on the value the buyer receives. In your case, it sounds like you are…
on “Ask HN: Do you have some advice on pricing a product?” ↗Financial Intelligence for Entrepreneurs – Karen Berman & Joe Knight Simple Numbers, Straight Talk, Big Profits – Greg Crabtree The 1% Windfall – Rafi Mohammed Accounting Made Simple – Mike Piper How to Read a Financial Report – John A. Tracy Venture Deals – Brad Feld & Jason Mendelson And http://www.bloomberg.com/news/features/2016-05-30/the-untold...
on “Ask HN: What are the must-read books about economics/finance?” ↗