Persuasive Technology
by B.J. Fogg · first published 2003
5mentions
3recommended by
5HN commenters
2012–2026first – last mentioned
60% recommend40% neutral
B.J. Fogg proposes conceptual examples of possible new technologies, discusses ethical implications of persuasive computing and offers theoretical insights into persuasion processes.
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BJ Fogg (at the Stanford Persuasive Technology Lab - http://captology.stanford.edu/) and Nir Eyal have great research on the topic of forming habits: The Fogg Model for Behavior Design and Eyals MEA "Minimum Enjoyable Activity" for habit design are…
on “Want to create a new habit? Get ready to break it.” ↗Relevant reads: Manufacturing Consent (1989) https://archive.org/details/pdfy-NekqfnoWIEuYgdZl Persuasive Technology (1996,2002) https://archive.org/details/persuasivetechno0000fogg
on “EU opens formal investigation into TikTok over possible online content breaches” ↗…blame the individual when these systems are designed to exploit flaws in human behaviour. I recently read a self-help book by B.J. Fogg, a professor at Stanford Behavior Design Lab (formerly known as the Persuasive Technology Lab) that was boasting how he mentored the Instagram founders and helped them optimize their app for maximum engagement. The book itself was pretty good, but I couldn't help but think I'm reading the…
on “Dopamine Fracking” ↗…interests you, there is a lot of reading available from the weird (CCRU, early Nick Land) to the fairly mechanical/academic (MIT, Norbert Wiener), to the openly behavioral governance-themed (Stanford Persuasive Technology Lab, B.J. Fogg), to adversarial-to-tech (The Cybernetic Hypothesis). * so-so definition of the space, but its the best I can sum it up.
on “San Francisco cops pull over a Cruise driverless car for no lights on” ↗I find several references as I read the article: "In Persuasive Technology, one of the most quietly influential books to come out of Silicon Valley in the past two decades, the Stanford psychologist B.J. Fogg predicted that computers could and would take massive advantage of…
on “The growing body of evidence that digital distraction is damaging our minds” ↗