Neuro Web Design
What Makes Them Click?
by Susan Weinschenk · first published 2008
3mentions
3recommended by
3HN commenters
2009–2012first – last mentioned
100% recommend
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If folk found this interesting I'd recommend they get hold of a copy of "Neuro Web Design: What Makes Them Click?" by Susan M. Weinschenk. It's not the most academic of books and a quick read (about 150 pages or so) - but it gives a bunch of high-level pointers to stuff that you can google…
on “Using Behavioral Economics, Psychology, and Neuroeconomics to Maximize Sales” ↗Yeah - I've read that. EXCELLENT book. You can get it here... http://www.amazon.com/Neuro-Web-Design-Makes-Click/dp/032160... (No I didn't put an Amazon affiliate code at the end) ;)
on “Using Behavioral Economics, Psychology, and Neuroeconomics to Maximize Sales” ↗"Dont Make Me Think" by Steve Krug is a legendary book and You need this book too- Neuro Web Design: What Makes Them Click? (Paperback) ~ Susan M. Weinschenk (Author) http://www.amazon.com/Neuro-Web-Design-Makes-Click/dp/032160...
on “Ask HN: How can you encourage users to generate content?” ↗