Cover of How to sell at margins higher than your competitors

How to sell at margins higher than your competitors

by Lawrence L. Steinmetz, William T. Brooks · first published 2005

3mentions
2recommended by
2HN commenters
2012–2026first – last mentioned

100% recommend

Praise for How to Sell at Margins Higher Than Your Competitor "This is the complete book for both new and experienced salespeople and business owners to learn and re-learn the essentials for success. How to Sell at Margins Higher Than Your Competitors emphasizes the pricing strategies and tactics to increase the market share and profits of any organization. This is a book that is as important to presidents as it is to salespeople." --Bill Scales, CEO, Scales Industrial Technologies, Inc. "As the largest service provider in our industry, we have a significant market advantage. However, w

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Mentions per year

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What Hacker News says

  • happycamper22 · Oct 20, 2023 · Recommends

    …known as "thin-slicing." The book delves into both the potential accuracy and the pitfalls of making snap judgments. It demonstrates how our subconscious biases often override our better instincts. * "How To Sell at Margins Higher Than Your Competitors" (1 mention, author not specified) * Summary: This book offers detailed advice on how to avoid price competition by creating differentiators and adding value, thereby allowing readers to compete on…

    on “Ask HN: Which non-fiction books had the biggest impact on you?” ↗
  • ttcbj · Sep 21, 2012 · Recommends

    I did not read the full post, but the basic gist reminds me of the book 'How to sell at margins higher than your competitors.' I wasted a lot of time in my early 20's reading business advice books, but that book is well worth the time. It transformed my perspective on prices, what customers you want, and how to sell. Although…

    on “Why Your Customers Would Be Happier If You Charged More” ↗
  • ttcbj · Jan 8, 2026 · Recommends

    …be a disaster. In fact, I got an angry call from exactly one customer (who then remained a customer despite threatening to leave). I got subtly expressed approval/relief from many more. The book "How to Sell at Margins Higher than Your Competitors" was helpful to me, and might be helpful here as well. The key is to realize that you want to sell to people who really value your product and will pay for it. You don't want to maximize volume, you…

    on “Creators of Tailwind laid off 75% of their engineering team” ↗

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