How to Master the Art of Selling
by Tom Hopkins · first published 1980
80% recommend20% critical
"A revised and updated edition of How to master the art of selling, which educates on how to succeed in sales, including new information on using the latest research techniques and using e-mail and online resources to generate deals more quickly and efficiently"--Provided by the publisher.
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I suggest these all from personal experience and success (yes, these books have indirectly made me money): * Tom Hopkins - How To Master The Art Of Selling (some of it is a bit American but the overall concepts learned here are priceless) * Harry Beckwith - What Clients Want * Leil Lowndes - How to Talk to Anyone (not directly sales, but this is a massive…
on “Ask HN: Recommended books for a sales newbie?” ↗…at the end. It was tailored to enterprise sales which are specialized but many of the techniques apply to other types of selling, especially high ticket items. There is an older book out there called How to Master the Art of Selling by a guy (Hopkins?) that is pretty close. It covers the cycle including skills like objection handling. It's very effective.
on “Ask HN: How to learn how to sell?” ↗I learned to sell from Tom Hopkins, "How to Master the Art of Selling". He also had a course I took. Zig Ziglar is another good expert on sales with many books and programs.
on “Ask HN: How to learn to sell?” ↗…I would bet probably got a lot of people to recognize their site from the blog post. Almost any sales book will talk about what it tells to market. Service America is a pretty good book. Tom Hopkins, How to Master the Art of Selling. There are a few other good books, but, almost every sales book has the same message - solve someones pain. Follow up. Both Twilio and Tropo do very well with this. Recently I had a situation I needed…
on “If i build, will they come?” ↗"Predictable Irrationality" - This is a pretty good book "Influence: The Psychology of Persuasion" - Similar to Predictable Irrationality, they overlap somewhat but they're different enough "How to Master the Art of Selling" - Not as useful as the others, but I'm not selling anything right now. It has influenced how I perceive people trying to sell me things, however. "How to Win Friends and Influence People" - I can definitely…
on “Ask HN - what interesting books did you read this year (including non tech)?” ↗