
CEO
by Sandra L. Kurtzig · first published 1991
4mentions
2recommended by
4HN commenters
2008–2020first – last mentioned
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I remember a great story from Sandra Kurtzig's book "CEO: Building a $400 Million Company from the Ground Up". She demoed her package to her first customer. He was wowed and asked , "How much?" She was worried about overpricing, but she said "$50,000" anyway.…
on “How to price software/Saas?” ↗This link [1] has a good description of Sandy Kurtzig's "flinch" pricing method with Enterprise customers (I believe she was the first female startup founder to IPO her company). Her book, "CEO" about her startup journey is a good read, it was one of the first books I read that got me interested in business. [1] http://venturehacks.com/articles/pricing
on “Ask HN: How do you set prices?” ↗I guess that book is https://www.amazon.com/Ceo-Building-Million-Company-Ground/d...?
on “Ask HN: Computer Science/History Books?” ↗…bouncing your idea off lots of people you will gain datapoints and then grow intuition about if the market is really ready for this yet. "Too early is sometimes as bad as too late" (Sandra Kurtzig in CEO: Building a Company from the Ground Up). I've had friends who had the idea for so many things, but didn't do it -- and then someone else did. Genius is 1% inspiration and 99% perspiration. And as Edison…
on “Advice for SW entrepreneurs: The Great Startup Idea that I Can't Reveal (Yet)” ↗